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Platform Enablement Manager

Company Overview:

Brand Networks simplifies social, delivering award-winning social advertising software and services to enterprise customers throughout the world. We are proud to be one of the few companies in the industry formally recognized as an early Snapchat Partner, Instagram Marketing Partner, Pinterest Marketing Developer Partner, LinkedIn Sponsored Updates and Custom Apps partner, and Twitter Ads API Developer.


As a Platform Enablement Manager, you are the key tactical representative for the Brand Networks Platform, the best in class social media management tool to allow brands and agencies to achieve their marketing objectives via paid, owned, and earned social strategies. You have a strong understanding of the Platform to tell the story about why it matters, with limited technical jargon. The overall team goal is to retain and grow revenue through self-service clients, but it is more than just SaaS. As a hands-on specialist, you will quickly build trust and credibility through your knowledge of the technology and industry, in front of a variety of stakeholders (Associates to Directors) through demonstrating the platform capabilities and training new clients to get the most out of the Platform. You will have some ability or quickly build the relevant skills to be able to review technical documentation with the Product team (such as understanding API capabilities of the social channels), distill technical details down to succinctly discuss the Platform benefits and capabilities to clients, and also review analytics data to understand how we can better assist clients who are currently using the Platform.


  • Execute and refine training content to support new customers in the Platform, with strategic support from senior PE team members.
  • Ensure all client users are trained and educated to appropriately use the Platform, in a timely fashion.
  • Conduct at least monthly check-ins with your clients to ensure their needs are being met, collect feedback, and educate them on any new capabilities, features, or changes to the Platform.
  • Collate feedback across your clients and work with senior PE team members to create an organized list of requests from clients, with appropriate business justification.
  • Lead, coach, and develop junior talent in the PE team through a mixture of 70% on the job training, 20% internal coaching and workshops, and 10% self-education (i.e. reading guides and industry materials).
  • Effectively collaborate across business units in a matrix organization, specifically with Sales, Product, Client Success, Professional Services, and Marketing.

Success In This Role Means:

  • Retaining and increasing ongoing self-service revenue for your clients.
  • Executing effective client education and training to ensure their success.
  • Scaling activities through process improvement and efficient execution.


  • Minimum 1 year of experience in a customer-facing role, related to technology, SaaS products, or ad tech.
  • Direct digital or social media experience a plus; experience working in a media planning or buying position at an advertising or media agency preferred.
  • Exceptional communication and presentation skills with an emphasis on translating insights, product information, and data into client value (explaining complex concepts into everyday terms).
  • A self-starter, with the ability to perform well in a dynamic environment.
  • Ability to work in small teams, with internal and external stakeholders.
  • Ability to create and retain director-level relationships and hold credibility.
  • Good sense of humor and team player.
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